About

RBS Advisors

Lower Middle-Market M&A Advisory Firm

Certified Mergers and Acquisitions Advisor

Andrew Rogerson, RBS M&A Advisor, is a business owner of 35+ years, a 5-time successful business owner, Certified Mergers & Acquisition Professional (CM&AP), Mergers & Acquisition Master Intermediary (M&AMI), Certified Business Intermediary (CBI), Certified Business Broker (CBB), author of 4 books, and he gives speaking presentations on request.


Andrew and the team of RBS Advisors helps Lower and Mid Market business owners with a business in California, plan and execute buy and sell-side mergers and acquisitions. Andrew, consults with business owners on how to make their ventures stronger so they increase in value.

Choose RBS Advisors for Trust, Service and Accuracy

We help business owners to exit or sell their lower middle-market company in California with a solid sell-side M&A process ready for business acquisitions and sales . RBS Advisors with a professional deal team is made up of Legal Experts, CPAs, Tax Experts, Financial Planners, M&A Advisors, and Industry Experts.

M&A Advisory

15

Dedicated M&A Advisors

73

Sold lower middle-market businesses

35

Years of experience

Sell-Side M&A

Four steps sell-side M&A process to market your California lower middle market business for sale

01 Sell Side M&A - business valuation

Your potential buyers can come from many areas. Employees, individual and group investors, Private Equity Groups, and even competitors who may have an interest in purchasing your business. If a competitor is interested, you don't want to reveal too much information about your business, especially anything that could hurt your business if the deal falls through.


Once you decide to sell, get your business ready, and get help from a trusted and accredited California M&A Advisor.


An RBS M&A Advisor will vet potential buyers to make sure they are qualified and are serious about purchasing your business.


A California Licensed M&A Advisor knows the ins and outs of selling a California business and can help you get your business in shape to get you the best deal.

02 Buyer Analysis

One of the first things your RBS M&A Advisor will do, is help you to create an exit plan. An RBS M&A Advisor knows exactly how to plan an M&A exit strategy. In fact, you might get an RBS M&A Advisor to help you with an exit plan long before you're ready to sell your California company. 


An RBS M&A Advisor is knowledgeable about how to calculate the value of a business to sell and will aim to get the highest value for your business. Once everything is ready to go, they'll list your business for sale. An RBS M&A Advisor will be an expert at listing a California businesses for sale.


After your business is listed, the RBS M&A Advisor will handle all the marketing of your business to promote deal origination and get you in front of potential buyers. They'll also set a buyer list and work with you to figure out who to go after for the best value. 

03 Deal Origination - marketing

An RBS M&A Advisor will then work to get you as many qualified and motivated buyers of your business as possible.


They will market your business through the proper channels, including social selling and targeting and generating interest. They'll vet and follow up with interested buyers whether off-market or publicly listed.


Once the offers come in, your RBS M&A Advisor will evaluate all offers and conduct market offer analysis to make sure you're getting the best deal.

04 Negotiation & Closing

Buyer Due Diligence

Once a buyer is performing their own due diligence, the RBS M&A Advisor will help you navigate the process to make sure everything is running smoothly. They'll negotiate a Letter Of Intent between you and the buyer to lay out the proposed aspects of the deal. Your RBS M&A Advisor will also help you gather all of the necessary paperwork discussed above. If the buyer asks for additional documentation, your RBS M&A Advisor can help guide you.


As a buyer is going through the due diligence process, they will be on the lookout for red flags about your business. An experienced RBS M&A Advisor is knowledgeable about these warning signs and can help you prevent them. Red flags may include refusing to disclose why you're selling, not allowing time to conduct due diligence, refusal to introduce the buyer to employees, suppliers, landlords, and more. 


Definitive Purchase Agreement

The RBS M&A Advisor will oversee the Definitive Purchase Agreement with the help of the transaction attorneys to make sure both parties are happy with the terms. A Definitive Purchase Agreement protects both you and the buyer as it will clearly state exactly what is and is not being sold. It can also protect the buyer from certain liabilities. A Definitive Purchase Agreement will also help you deal with the legal complexities of selling a California lower middle market business.


Once the Definitive Purchase Agreement is finalized, the RBS M&A Advisor will help with any final items that need to be done as part of the closing process including working with a California Licensed Escrow company.


Closing - Finalize the Transaction and Close the Deal

Finally, your RBS M&A Advisor will help prepare the close of your transaction. Once the closing is complete, they'll assist with overseeing the transition of the business change of ownership.

Marketing The Deal

RBS Sell-Side M&A Marketing & Deal Origination Process

Get Started ->

Interested in a confidential chat about what your valuing and selling a business options look like?


Fill in the form or click to set up a discovery call with RBS Advisor.

Confidential Chat BDC Form

M&A LOWER MIDDLE MARKET ADVISORY FIRM

Why Work With RBS Advisors?

Business Valuation

Many sellers neglect the business valuation and methodology early in the process, only to become frustrated after the deal has been finalized. RBS Advisors can help you understand the value of your business based on different methodologies.

Legal Due Diligence

When selling a business, the legal standing of the business determines the smoothness, efficiency, and speed at which the transaction is finalized. M&A Advisors offer a sell-side M&A process backed by the viability of a California Licensed business or transaction attorney. With a licensed California M&A Advisor, you can be certain the legal documents involved in the sell-side M&A process is detailed and accurate. 

Business Analysis

To avoid wasting time with unqualified buyers, get help from a trusted, licensed, and accredited California M&A Advisor. An M&A Advisor will vet potential buyers to make sure they're legitimate and are serious about purchasing your business. An M&A Advisor knows the ins and outs of selling a lower middle market business and can also help you get your business in shape to get you the best deal.

Financial Due Diligence

Our service includes deal team professionals to assist you. From financial to legal documents to tax and procedures, we want to make sure you are covered.

If you have your own in-house team of advisors, RBS Advisors can help make the M&A sell-side process as easy as possible by offering insights that help the team understand and are in alignment with the same goals as yours. 

Definitive Purchase Agreement

The Definitive Purchase Agreement is usually extremely complex. It is easy to overlook all the terms and legal jargon, but every paragraph is important and duly considered. It is therefore critical to ask questions and ensure you are comfortable with the final set of legal documents you need to sign.

M&A Sell-Side Targeting

RBS Advisors provide Mergers & Acquisition M&A Sell-Side Advisory. We zero target off-market, accretive, private equity and strategic buyers with an interest in lower to middle market companies or businesses  to maximize incremental growth value.

how to ready business for sale

Get Started: Learn How To Get Ready Your Business For a Successful Exit

We walk you through all the steps and dive in with worksheets and take-a-ways for you to download. 

Start Email Sales Funnel: sell a business

Our professional deal team is here to help you with any questions or concerns. Learn more about M&A deal team to advance the rate of success

Taxes are complicated. Business valuations are necessary, and a deal team put together the ultimate exit transition strategy.

Discover The Team
  • Michael Violanti
  • Ten Reasons to Plan a Sell-Side M&A with

    RBS Advisors


    1.  Ethics 

    RBS Advisors are members of the M&A Source, International Business Brokers Association (IBBA) and California Association of Business Brokers (CABB) and adhere to their code of ethics.

    2.  Confidentiality

    RBS Advisors assists you professionally in a highly confidential manner to protect your personal and financial details.

    M&A Advisor - Andrew Rogerson

    3.  Vetted businesses for sale

    RBS Advisors have access to an inventory of businesses including unlisted businesses for sale in California.

    4.  Facilitator

    RBS Advisors are specialists in business transitions and understand the need to respect all parties in the transaction. There are many steps to value, sell and buy a business. Rogerson Business Services have successfully navigated these steps many, many times.

    5.  Valuation

    RBS Advisors can provide you an opinion of value of a business you wish to sell or buy.

    6.  Due diligence and escrow 

    RBS Advisors has the knowledge to work through leases, franchise agreements, finance requirements, licensing, California escrow requirement and many other items so the sale of a business is successful.

    7. Negotiation

    RBS Advisors practice win/win negotiation skills. Negotiations are rarely perfect and so a win/win approach is the best way forward.

    8.  Financing and funding 

    RBS Advisors has professional lenders that can assist with finance to successfully buy a business.

    9.  Resource 

    RBS Advisors is an active member in the associations of the M&A and Business Broker industry including M&A Source, the International Business Brokers Association (IBBA), California Association of Business Brokers (CABB), International Society of Business Appraisers (ISBA) as well as other professional organizations.

    10.  Closing and transfer 

    RBS Advisors works with you each step of the way. This includes managing the buying or selling of your business through initial negotiations, due diligence, escrow and the all-important closing.



    If you have ever experienced the emotions and complications of buying or selling a home, multiply that 10 fold, and that is what it can be like with a business. The business that I recently bought with the wonderful help from Andrew Rogerson is a pure delight to own, but the transition from buyer to owner was more onerous than I could have ever imagined. Andrew successfully brought together two parties that each thought they were just too far apart to come together. It did not seem to matter which obstacle was in the way, Andrew navigated us all through it. He seemed to be available 24/7 via emails, phone calls, and personal meetings, much more than I would have ever expected from a broker, or any business partner for that matter. I received help from Andrew with the business dealings, the proposals, licensing, financing, escrow and all the way to the finish line. And, just when we were wrapping up the presents, and getting ready to put the bow on top, December 22nd happened. No, not the Christmas holiday season, the longest government shut-down in history, and thus the financing. With both parties interests in mind, Andrew guided us thru the long wait, keeping in close contact, and seeing everything thru to the very end, and then some.

    Whether you are looking to buy, or sell, a business, I do not believe there is anyone more dedicated to meeting your needs than Andrew Rogerson, the Sir Galahad of business brokers. I absolutely guarantee that if Andrew was not the broker on this deal it would not have sold.

    Thank you so much for your hard work and dedication.

    Jon Opper
    Jon Opper – Central Valley Trees and Landscaping Services, Inc
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